[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.aebi.cz\/kdyz-neni-web-sledovan\/#Article","mainEntityOfPage":"https:\/\/www.aebi.cz\/kdyz-neni-web-sledovan\/","headline":"Kdy\u017e nen\u00ed web sledov\u00e1n","name":"Kdy\u017e nen\u00ed web sledov\u00e1n","description":"Pokud si podnikatel po\u0159\u00edd\u00ed sv\u016fj web, \u010din\u00ed tak p\u0159edev\u0161\u00edm ze dvou d\u016fvod\u016f.1) Aby na sebe upozornil. Aby dal sv\u011btu najevo, \u017ee existuje a \u017ee nab\u00edz\u00ed to a to za takov\u00fdch a takov\u00fdch podm\u00ednek.2) Aby uk\u00e1zal, v \u010dem je lep\u0161\u00ed ne\u017e p\u0159\u00edpadn\u00e1 konkurence, a aby o tom tak\u00e9 co nejv\u00edce potenci\u00e1ln\u00edch klient\u016f p\u0159esv\u011bd\u010dil.&#13; Je to logick\u00e9.&hellip; ","datePublished":"2018-02-27","dateModified":"2023-05-05","author":{"@type":"Person","@id":"https:\/\/www.aebi.cz\/author\/#Person","name":"aebi.cz\n","url":"https:\/\/www.aebi.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/e32c915fa5b274a4469e3ef5c1f9837e76577a60613858c5c8a74a3de98e33bc?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e32c915fa5b274a4469e3ef5c1f9837e76577a60613858c5c8a74a3de98e33bc?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"aebi.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/aebi.cz\/wp-content\/uploads\/img_a338669_w2275_t1551268328.jpg","url":"https:\/\/aebi.cz\/wp-content\/uploads\/img_a338669_w2275_t1551268328.jpg","height":"","width":""},"url":"https:\/\/www.aebi.cz\/kdyz-neni-web-sledovan\/","about":["Neza\u0159azen\u00e9"],"wordCount":551,"articleBody":"Pokud si podnikatel po\u0159\u00edd\u00ed sv\u016fj web, \u010din\u00ed tak p\u0159edev\u0161\u00edm ze dvou d\u016fvod\u016f.1) Aby na sebe upozornil. Aby dal sv\u011btu najevo, \u017ee existuje a \u017ee nab\u00edz\u00ed to a to za takov\u00fdch a takov\u00fdch podm\u00ednek.2) Aby uk\u00e1zal, v \u010dem je lep\u0161\u00ed ne\u017e p\u0159\u00edpadn\u00e1 konkurence, a aby o tom tak\u00e9 co nejv\u00edce potenci\u00e1ln\u00edch klient\u016f p\u0159esv\u011bd\u010dil.&#13; Je to logick\u00e9. V\u017edy\u0165 jak by se takov\u00fd podnikatel jinak u\u017eivil, \u017ee? Kdyby o n\u011bm nikdo nev\u011bd\u011bl, kdyby k n\u011bmu nep\u00e1chla ani noha a nikdo neprojevil z\u00e1jem o jeho slu\u017eby, za n\u011b\u017e by mu n\u00e1sledn\u011b i zaplatil, splakal by takov\u00fd podnikatel nad v\u00fdd\u011blkem. A to logicky nechce.&#13; A proto si takov\u00fd podnikatel po\u0159\u00edd\u00ed sv\u016fj web. D\u00e1 na n\u011bj n\u011bjak\u00e9 ty podstatn\u00e9 a t\u0159eba i nepodstatn\u00e9 informace o sob\u011b a sv\u00e9 firm\u011b, vlo\u017e\u00ed tam uk\u00e1zky sv\u00fdch v\u00fdrobk\u016f nebo slu\u017eeb v textov\u00e9, obrazov\u00e9 nebo i jin\u00e9 podob\u011b, uvede ceny a kontakt a \u010dek\u00e1 na n\u00e1le\u017eitou odezvu.&#13; Na odezvu, kter\u00e1 m\u016f\u017ee, ale tak\u00e9 nemus\u00ed p\u0159ij\u00edt.&#13; A kdy\u017e se po cel\u00e9 dlouh\u00e9 dny v\u016fbec nikdo neoz\u00fdv\u00e1, ba mo\u017en\u00e1 ani na takovou str\u00e1nku nezav\u00edt\u00e1?&#13; Kde se jenom mohla st\u00e1t chyba?1) \u017de by byly ty nab\u00edzen\u00e9 slu\u017eby nezaj\u00edmav\u00e9?2) \u017de by byly podnikatelovy finan\u010dn\u00ed n\u00e1roky moc vysok\u00e9, \u017ee by byl a\u017e tak drah\u00fd?3) \u017de by byla jeho str\u00e1nka natolik nevzhledn\u00e1?4) \u017de by se p\u0159eklepl a nikdo ho nekontaktoval kv\u016fli chyb\u011b v telefonn\u00edm \u010d\u00edsle nebo e-mailu?5) \u017de by na t\u00e9 str\u00e1nce zpackal n\u011bco jin\u00e9ho?&#13; Jist\u011b, v\u0161echno pr\u00e1v\u011b uveden\u00e9 by mohlo b\u00fdt pravdou, ve v\u0161em zde uveden\u00e9m mohl doty\u010dn\u00fd pochybit. Ale tak\u00e9 nemusel.&#13; Proto\u017ee probl\u00e9m m\u016f\u017ee tkv\u011bt i v n\u011b\u010dem docela jin\u00e9m.&#13; Na internetu je v dne\u0161n\u00ed dob\u011b t\u011bch str\u00e1nek u\u017e prost\u011b moc. Tolik, \u017ee je jenom naprosto miziv\u00e1 \u0161ance na to, \u017ee by podobnou str\u00e1nku objevil n\u011bkdo n\u00e1hodou s\u00e1m. A vyhled\u00e1va\u010de nal\u00e9zaj\u00ed podobn\u00fdch str\u00e1nek tolik, \u017ee ten, kdo se po n\u011b\u010dem podobn\u00e9m zrovna sh\u00e1n\u00ed, nakoukne na nanejv\u00fd\u0161 n\u011bkolik t\u011bch prvn\u00edch nab\u00eddek, je\u017e prohl\u00ed\u017ee\u010d nab\u00eddne.&#13; A kdo je na pozici st\u00e9, tis\u00edc\u00ed nebo t\u0159eba miliont\u00e9? Na toho u\u017e se zkr\u00e1tka ni\u010d\u00edho z\u00e1jmu nedostane.&#13; A proto se mus\u00ed podnikatel sna\u017eit vybojovat si sv\u00e9 m\u00edsto na prohl\u00ed\u017ee\u010dov\u00e9m v\u00fdslun\u00ed. Proto\u017ee plat\u00ed, \u017ee .&#13; Co\u017e ale v\u011bt\u0161inou s\u00e1m nedok\u00e1\u017ee. K tomu je t\u0159eba SEO Optimalizace, tedy optimalizace webov\u00e9ho prohl\u00ed\u017ee\u010de, je\u017e zajist\u00ed, \u017ee se pr\u00e1v\u011b jeho str\u00e1nky objev\u00ed na p\u0159edn\u00edch m\u00edstech vyhled\u00e1v\u00e1n\u00ed. Tam, kam lid\u00e9 p\u0159i vyhled\u00e1v\u00e1n\u00ed zabrous\u00ed nej\u010dast\u011bji.&#13; Jist\u011b, nen\u00ed to zadarmo, ale vyplat\u00ed se to. Proto\u017ee internetov\u00e1 str\u00e1nka slou\u017e\u00ed k tomu, aby si j\u00ed z\u00e1kazn\u00edci v\u0161imli. A ne aby se kr\u010dila n\u011bkde, kde ji dost mo\u017en\u00e1 nikdy nikdo neobjev\u00ed. Ani kdyby byla sebekr\u00e1sn\u011bj\u0161\u00ed.                                                                                                                                                                                                                                                                                                                                                                                        4.4\/5 - (8 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Kdy\u017e nen\u00ed web sledov\u00e1n","item":"https:\/\/www.aebi.cz\/kdyz-neni-web-sledovan\/#breadcrumbitem"}]}]